The career mapping tool from Geek Talent, which combines current labour market information with detailed careers information, helping young people make informed choices. Choosing the right career should be a straightforward task for millions of students, but unfortunately this is not the case. With a myriad of options and conflicting information it is difficult to see how students interests map to future careers. Within GoCareer, our career mapping tool, we have integrated our unique view of the labour market and skills into a simple package for career and job searchers of all ages. By analysing the careers and skills of millions of people and turning this insight into knowledge for our users, they can make much more informed career decisions.